Andy Wolff, Managing Director – Corporate, discusses how Zenith’s customer-first ethos and data-driven approach is driving its customers’ businesses forward. This article first appeared in Fleet News IQ magazine.
At Zenith, we take the time to listen to and understand what our customers and drivers want and turn this insight into action. The success of our approach is reflected in our recent Fleet News Awards Leasing Company of the Year win; this recognition reflects not just the scale, but the quality, innovation, and consistency of the service we deliver.
Industry leading insights
As well as keeping our customers informed on the latest market trends and insights, we coordinate research into key areas of interest for our customers, including electric vehicle (EV) adoption and employee behaviour across salary sacrifice schemes. Our annual EVXperience report captures driver data to provide insight into EV ownership, delving into the realities of driving an electric vehicle, while looking at how attitudes and trends are changing over time. Additionally, this year our Consultancy team delivered an industry first salary sacrifice benchmarking report, alongside our company car benchmarking report, providing customers with unprecedented transparency on scheme performance. The report draws on operational data and consistent performance measures, giving employers a clear, evidence-based view of cost structures, vehicle mix, and policy effectiveness.
Our data-led approach also underpins the day-to-day support we deliver to our customers. We provide our customers with real-time access to the data insights they need for their business operations through our intuitive, smart fleet reporting dashboards. Meanwhile, our expert teams support by analysing fleet data and wider trends, to provide recommendations that reduce costs and emissions and boost productivity.
Reports & Insights
Salary Sacrifice Benchmarking Report
Welcome to Zenith’s salary sacrifice benchmarking report. As the first of its kind across the car benefits landscape, the report is a snapshot into the trends we’re seeing across employee behaviour and delves into how your salary sacrifice car scheme can drive your business forward.
Customer-led propositions
Excellent customer service remains a key point of difference and core value for Zenith. Drivers benefit from an intuitive, end-to-end digital ordering journey and online services booking, alongside support from our award-winning customer support teams. This has resulted in an average customer satisfaction score of 83%, reflecting our ability to deliver swift and effective service.
Over the past twelve months, we have delivered several new product launches that are rooted in genuine customer needs or opportunities. The largest of which was our used salary sacrifice offering, which has made EVs more accessible to a wider pool of our customers’ employees and enabled drivers to get the best car for their budget. Data and research played a key role in shaping this product, ensuring it met customer and driver expectations. This included implementing a robust quality assurance process and a 7-day no-quibble return period.
By taking the time to truly understand our customers’ businesses we establish ourselves as not just a fleet provider, but a trusted partner.
We’re proving that when we put our customers first, great things follow.
Our fleet solutions
