Our strategy

Our business is driving yours forward.

At Zenith, we never stand still, inspired by our vision to be the most customer-focused fleet partner. We aim high and ensure that we are delivering long-term value for our customers.

Our vision

To be the UK’s most customer-focused fleet partner.

At Zenith, we’re committed to providing the best service. Whether our customers need urgent roadside support, help picking the right vehicle, or guidance on future-proofing their fleets, we’ve got it covered.

Our purpose

To keep our customers moving, sustainably.

We put our customers first. Our expert, in-house teams take the time to understand their business, tailor our end-to-end solutions to their needs, and accelerate success. Through effective collaboration, we’re proud to be the trusted partner for many of the biggest names on the road.

A clear direction: our three pillars

Powered by People

Our people set us apart and make Zenith, Zenith. We've created a culture that celebrates difference – by leading with kindness and creating a safe space for everyone to be their best selves. We're attracting, developing, and retaining the best people for the job. We're proud of our brilliant teams. We trust them to do the right thing and get the best results for the customers and communities we serve.

Customer-led propositions

The world of fleet is constantly evolving, and so are we. By expanding our range of services and solutions, we're proving that when we put customers first, great things follow. Our independence means we have no obligations, or motivations to distract from what’s best for our customer. We’ll provide the right solutions, when, and where they are needed. With strong long-term partnerships, we collaborate to drive innovation and ensure the best results, every time.

Engineer for tomorrow

We've embarked on a journey to a stronger, smarter, sustainable Zenith. With user-friendly platforms and clear, easy communication, we’re digital where it makes sense, but human where it matters. And, as we strive for net zero, we’re working in collaboration with partners to reduce our footprint, support innovation, and protect the planet for generations to come.